Look, I know you’re just going to scroll right by this introductory text and go look at the pictures of the new Fat Cyclist Jersey.
I don’t blame you. Heck, I’d do the same thing myself.
So for now, I’ll just give you some general info (which you can ignore), and I’ll put the details later in the post.
- The new black: I told Twin Six I wanted to do a bold, sharp design for the 2009 jersey. And I wanted it to be something Johnny Cash or Batman would wear.
- Sexy: This is the sexiest jersey we’ve done so far. Independent lab tests prove, in fact, that this jersey — in addition to being 20% more laterally stiff, while retaining its vertical compliance — will make you 28% more attractive to whichever gender you prefer. And that’s a lot.
- Attainable: The 2008 Fat Cyclist jerseys sold out in less than one day. This time you’ll be able to pre-order them so you won’t have to worry about the size / gender combo you want being gone.
And now, let’s take a look at the jerseys. As if you haven’t already.
Click any of the images below for a larger view.
And Now, The Details
I can’t stop myself from looking at this jersey. I love the big Clydesdale silhouette in the back. I love that Twin Six found a way to put both the “201″ and the “WIN” on the sleeves. I love the pink accent stitching.
I really, really hope you are as much in love with this jersey design as I am.
And now, here are the questions I think you might have and the answers I have for the questions I think you might have.
- When can I pre-order one? You’ll be able to pre-order these jerseys next week: July 14 – July 20, from the Twin Six site. I will provide links and reminders as the time gets close.
- How much will it cost? Jersey prices (along with everything bike-related) are going up across the board, but we’re holding the price at last year’s price — US$70.00 — for folks who pre-order.
- Where does the money go? My profits from this jersey go toward my wife’s cancer treatment, as well as toward doing fun stuff with her and the kids.
- When will the jerseys arrive? They’ll arrive — and be shipped immediately to you — in early November. Just in time for Cross season, if that’s your thing, and in plenty of time to give as a Christmas present.
- What if I don’t pre-order one? Can I buy one later? Yes, we plan to order extra jerseys to sell to people who don’t pre-order. Of course, you won’t be guaranteed to find the size / gender combo you want if you do it that way.
- What about armwarmers, shorts, and stuff like that? As you can probably tell, this design will go great with any of the black stretchy clothes you’ve already got, but we are looking at armwarmers, shorts, cycling caps, and other stuff that could specifically go with this jersey. We can’t say yet exactly what we’ll actually sell. We’re not being coy; we just don’t know.
- What does the pink “WIN” mean? For those of you who are new to the Fat Cyclist Jerseys, “WIN” is the goal I’ve got for my wife, Susan, in her battle against breast cancer. Of course, when you wear it, it represents whatever you want.
- What does “201″ mean? 200 is the traditional minimum weight for the Clydesdale riding category in cycling. This jersey goes up to 201.
- What’s the text on the inside of the collar? “Team Fatty Fighting For Susan.”
- Why no orange version? This jersey would in fact look great with orange accents, but this year I want everyone riding in a pink “WIN” jersey.
- Will this jersey make me look simultaneously fast, witty, and slimmer? It sure will.
- Seriously, is this the most awesome jersey you’ve done so far? Yes. Except I didn’t do it. Twin Six does all my jersey designs. They’re the awesome ones.
If you’ve got additional questions, ask away. I’ll try to either answer in the comments section, or — if a question seems pertinent enough that I think everyone should see it — I’ll update this post.
Note that I may disappear from question answering for a good chunk of the afternoon — Susan and I will be having a consultation with the radiation oncologist, and he doesn’t take kindly to my blogging while meeting with him. Pfff.
So: whatcha think?
UPDATE 1: Answers to Common Questions
Thanks for all the positive feedback. Here are a few answers to some common questions.
- What’s sizing like? For men, the jerseys fit about like a similarly-sized t-shirt, but a little snugger. If a Large t-shirt fits you tight, for example, you may want to go with an XL jersey. For women, plan to buy the same size jersey as you would a women’s t-shirt.
- Why not a full-length zipper? Because full-length zippers aren’t hidden, and with this design, the shiny plastic stripe going down the length of the jersey, paralleling the much more tasteful off-center stripes, would be tres gauche.
- Any secret messages hidden behind the back pocket? Perhaps.
- Can people outside the USA buy these jerseys? Yup, and thanks to the weak dollar they’ll seem laughably affordable to you. Shipping costs vary, but is generally not insane.
- Will you also be updating the T-shirts? I wouldn’t be surprised.
UPDATE 2: How Did You Come Up With This Design?
Many people have asked me: “How do you and Twin Six collaborate to arrive at these fantastic jersey designs?”
OK, actually nobody at all has asked me that, but somebody should have. So I’m going to answer it anyway. I think you’ll find it an interesting process.
- Initial Design Meeting: I usually call Twin Six and say something like, “Hey, we should do a really cool Fat Cyclist jersey.” They’ll ask if I’ve thought about what I’d like to have on the jersey, to which I’ll reply, “Oh, all the stuff that made the last jersey awesome, but make it look totally different but still recognizable. And it needs to be even cooler than the last jersey.” For some reason, Twin Six’s telephone connection is very poor and they’ll often accidentally lose my call at this point.
- First Design Round: After a few days, Twin Six sends me a batch of around twenty designs, any one of which would be excellent final jersey designs.
- First Round Feedback: I open PhotoShop and take all of my favorite parts from each of the designs, combining them into one glorious jersey design. I email this back to Twin Six, then wait patiently by the phone for their call, offering me a job as the new lead designer.
- Feedback Acknowledgement: Twin Six acknowledges that they received my “hilarious” design. I’m not sure what they mean by that.
- Second Round Design: Twin Six sends me a new set of 5 – 10 designs, each incorporating many of the elements I asked for, yet somehow subtly shifting them so they are now magical.
- Second Round Feedback: By this round, there is usually one jersey that is pretty darned close to perfect, as far as I’m concerned. So of course I make a few suggestions, like, “What if we made the jersey out of hemp?” Twin Six applauds my creativity.
- Third Round Design: This is the same jersey as in second round design, but incorporating the ideas that are not ridiculous and / or impossible.
- Design Approval: I gasp upon opening the email with the jersey design. I call Twin Six, offering to name my next child “Twin Six,” or, if they prefer, I’ll rename each of my twins “Six.” The guys at Twin Six politely decline. And then the phone connection goes bad again. Weird.
- Photo Comp: Twin Six sends me a photorealistic mockup of the jersey design. Yes, it’s true: those cool-looking jerseys above do not yet exist in reality. They’re PhotoShop magic. I have no idea how Twin Six does this.
- Profit! Someone who watches South Park told me to put this step in here because it would be funny. I’m not sure I get the joke.
UPDATE 3: How’s Susan?
We went to the Radiation Oncologist today, and — as expected — Susan will be starting radiation to her right hip next week. More details:
- They scanned her hip today; the radiation oncologist marks this scan up with what parts get radiated.
- Thursday Susan goes in and gets some tiny tattoo marks on her hip. They use these tattoos to help line her hip up precisely with the radiation machine (aka “Giant Microwave”).
- Friday they do a practice run to make sure everything’s in place.
- Monday she’ll begin the actual radiation treatments. She’ll be getting 15 total treatments: 5 times per week for 3 weeks.
We’re very hopeful this will go a long way toward reducing Susan’s right hip pain and hopefully reducing the risk of a hip fracture.